PR Campaigns – The blog

October 11, 2008

The Art of Presenting

Filed under: Metis PR — cate415 @ 11:07 am
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 After hundreds of times going in front of a group, whether small or large, I seem to always get an intense amount of stage fright overwhelm me at the very thought of a presentation.  My normally calm, outgoing self always seems to be lost amongst the faces staring back at me.  Thus, you could only imagine my excitement when I stumbled upon an article entitled “Advice for conference presenters: Be like Steve.”  It explains everything one needs to know about how not to lose yourself when you conduct a presentation, and logically enough, uses Steve Jobs as a positive example of a phenomenol presenter who remains calm and collected in each presentation.  While nerves and anxiety can get the best of anyone, by remembering some simple tips, anyone can master the art of performing in an individualized way.

Some notable things that I would like to mention from the article were to practice. Yes, it may seem quite obvious, however, you’d be surprised by how helpful it can actually be to over prepare yourself.  Also, one thing I found to be quite interesting is to save the best for last.  While many people find themselves bored by the end of presentations, having a little extra surprise at the end helps to draw the audience back in and makes a lasting impression. “Sell the benefit” was another important point the author made.  This means to always ask yourself, who cares? why is it important?

Thus, the next time you find yourself at the front of the room, remember these few simple steps and you will be a hit!


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